The match experience is a far more engaging experience than anything found elsewhere in the online football management genre, and we want to encourage users to play and enjoy the challenge of ‘live’ matches. The change in the fixture scheduling system opens up the design space that allows the addition of PvP scheduled tournaments, which we want to be a key feature going forward. To enable the aesthetic-based approach to prove successful we need to ensure that player vs player matches are far more common than they are now. Improving the Match Experience and Moving the game in more of a PvP direction There are a variety of reasons why people play games of this genre - we want to cater to a wider audience. The Academy Trials and new Training Systems are pretty much second to none in the online football management game genre and we want to make sure that they make a real difference to success and failure within the game. A real influence over which players you bring in through your academies and how your players develop, allowing skill to come to the fore. We want to provide more interest in the day-to-day running of your club. Providing more things to do in the game that matter outside of just playing matches These changes also enable us to deliver a single consistent gameplay experience to everyone regardless of whether they are paying or not. Providing the main features of the game for free is a key change in this direction. Even if someone can try a game for free, the idea that they would have to pay something in the future to play that game long term, can be a big enough deterrent for many people, that it would prevent them from even trying the game to begin with. Many people ‘expect’ to be able to play online games, unrestricted and indefinitely, for free. The upcoming changes are designed to better fit with modern industry standards. At a high level, the aims of this overhaul of the game are as follows:īetter fit with modern industry standards and new user expectations
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